Appropriate fonts are able to sucessfully express the meaning behind a logo or a word. Below are some examples of appropriate typography that can be integrated into various businesses.
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| Perpetua Regular Clear, formal font that respects past family members and pets. |
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| Garamond Regular Professional serif that will be clear and formal in long documents. |
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| Lucida Fax Regular Both an adult and child friendly font that is pleasing to the eye, unlike Comic Sans. |
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| Zapfino Four Regular Gone are the days of the overused Lucida Calligraphy Italics. Zapfino creates a look that is unique and traditional. |
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| Harlow Solid Italic A modern font, a metaphor for neon lights. This line of trendy clothing will have you wishing you were sober more often on Friday nights. |
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| Franklin Gothic Book Regular Clean, gothic grotesque (sans-serif) font that is bright and clear on any shop front. Suggests "no frill" products. |
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| Typograph Pro SemiBold Looking for a café close in the city with a friendly atmosphere? Look no further! |
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| Eurostile LT Std Medium It's fast, it's modern, it'll get you anywhere! |
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| Segoe UI Regular Photographers should use a clean, crisp, neutral font that doesn't draw attention away from their works. |
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| Rockwell Regular Very straight edged, mechanical font that allows people to associate it with bicycle frames. |
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| Parchment Regular Try and guess what this business does! |
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